For vendors, distributors, solution providers and value-added-resellers, we specialise in planning, creating and executing channel marketing programmes. We understand the pressures of delivering on MDF campaigns and we know how to engage your partners and incentivise them to sell, driving that deal registration.

We have extensive channel experience and knowledge behind us to ensure that every activity creates an impact, equipping your channel for success.

End-user promotion

A great end-user campaign will both enable your partners to sell and directly engage your customers. Starting with the finish we find out what helps the sales teams close the deals and then create sales enablement and training tools so they can. With campaign’s in a box and co-brandable marketing assets so they can directly engage the customer or prospect.

Events, SPIFFS, Incentives

We create tailor-made promotions to sales teams to increase their knowledge and increase market share. We plan incentives from reward points and cash bonuses to events and trips and create user-friendly solutions to track performance and sales progression. Don’t forget, incentives are taxable benefits and we can easily help you to get your head around this too, so you aren’t surprised with big tax bills at the end of your fiscal year.

Partner Programmes

Any good partner programme will keep partners informed, engaged and valued, resulting in growing pipelines and sales. Whether you’re looking for supporting resources, training tools, campaigns in a box or an over-arching strategy, we work to deliver partner programmes that make a real difference, stand out against competition and build stronger relationships with your partners.

Partner Recruitment

We support everyone from new entrants to the market through to organisations who want to refresh or engage with new partners within the channel. We can help you qualify leads and support with new partner acquisition - let us know what a partner looks like to you, and we’ll do the rest.

Rewards portal

We build easy-to-use rewards portals to track targets, sales progress, training and accreditations. Through gamification your sales team’s engagement can be tracked so that we can tailor our comms and campaign activity to their usage. We have existing successful models or can create something bespoke for your own objectives and customers.

Check out our channel case studies

Already have a project in mind?

Tell us what you need and one of our experienced team will get straight back to you to discuss your objectives and how we can help you achieve them.

Chat to us