For a cost effective, re-usable and sleek stand we opted for a curved pop up solution. We kept the design to a minimum – letting the brand’s strong imagery do the talking, capturing attention from across a busy hall.
We wanted to create a buzz around the stand with something fun and different to the usual giveaways. Thinking around some of the values of Solar Archive: flexible, power and fast, we created a batak-style game. Our design team created the user experience for the game and a branded interface, that our developers then built as a desktop app.
We created flyers for circulating throughout the event that as well as product info, contained a unique code. The code could then be tried in a padlock on the stand: the padlock unlocked a glass box containing a range of tech prizes.