We rolled up our sleeves and took transACT on a journey out of the ordinary. Over three dynamic months, we ran a carefully planned ABM campaign that not only put them on the radar of targeted IT decision-makers within selected accounts across the UK & Ireland but also opened the door to lead generation and sales opportunities.
Our secret recipe? A fresh concept, a focused target account list and a treasure trove of educational content. We kicked things off with six weeks of brand awareness that included both paid and organic promotions on Google Display and LinkedIn, which sent transACT’s industry recognition through the roof.