Scoring full marks
on UX and delivery.
The challenge.
Building the digital campus of the future for Roc Technologies.
Combining advanced networking, cybersecurity, automation, AI, and managed services, Roc Technologies works with universities across the UK to deliver seamless digital experiences, improve campus operations, protect critical data, and create smarter environments that enrich teaching, learning, and student life.
They needed to bring their offering to life with a revamped website that could showcase to IT and procurement decision-makers the very best of what they had to bring to higher education (HE) sector, while driving deeper content engagement and HubSpot-connected lead capture.
With so many of Roc's HE customers involved in hands-on, practical learning and research experiences, we knew the new website needed to embody this interactive,
exploratory feeling.
Our solution.
Our digital, UX/UI, and creative teams designed and built a fully interactive isometric campus, tailored to our HE sector audience. Drawing inspiration from the layout of Exeter University, this Interactive Smart Campus website was designed to showcase Roc's vision for modern learning, demonstrating how connected technologies can transform every aspect of university life.
Featuring distinct areas including a student union, research centre, student halls, library, labs, lecture theatres and public spaces, visitors can navigate between levels of the campus and click into each area to explore how Roc's technology is deployed in real-world
university environments.
With a variety of rich media touchpoints such as video and animated graphics, the campus links out to sub-pages hosted on the new WordPress website and includes HubSpot integration for lead capture via topical
calls to action.
Our results.
From conception to launch, the project was delivered within a very tight timeline to coincide with a major industry event and is now the centrepiece of the new Roc Technologies website.
Having received an outstanding reception and demonstrated strong engagement with key audiences, the campus map model is inherently scalable, giving Roc Technologies the ability to extend this approach across additional verticals and maximise ROI.