Miramar Pulse – March 2019
Posted on Thursday, April 11, 2019
A round-up of the best marketing blogs our team have read last month.
Posted on Thursday, April 11, 2019
A round-up of the best marketing blogs our team have read last month.
After our focus on emerging tech last month, this month is more of a cross section of marketing from social media to tracking herds of cows.
Rewarding people for completing exercise isn’t anything new, but New Balance have taken a new tech based approach, rewarding pounding the pavement with pints. A joint effort with the activity tracker Strava, this campaign would certainly encourage us to get moving!
It seems like there are new features on social media channels every week and sometimes it can be difficult to keep up with the changes. This article from Vectary gives a great explanation on the difference between 3D photos and 3D posts on Facebook.
You might be wondering why we’ve included an app about tracking the health of cows in our monthly marketing round-up. Well we think this is a great example on how both the IoT and 5G could change the face of marketing in the coming years.
Artificial intelligence isn’t a new phenomenon, having been around since the 1950s, however only in recent years has its potential in business been realised. This blog from digital day show how Unilever are now using AI across their business in day to day operations.
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